I had the privilege of working with The Sparrow Project to produce a short video showcasing their mission, impact, and future vision. The Sparrow Project, an initiative of TeachBeyond, trains Christian educators across the developing world to teach their students in a way that holistically forms them into disciples of Christ.

Any project like this starts with a lot of listening. Sparrow staff explained the history of the project, the shape of their work, and their heart for empowering local educators to teach other educators in their communities. Together, we developed a voiceover script for the video, and identified a recording studio where Sparrow’s director could record it in her own voice.

Then, we sifted together through hundreds of photos and videos taken by Sparrow staff and volunteers, identifying images that could help viewers visualize their work. I supplemented the existing assets with some carefully chosen stock footage, and stitched everything together into the final video—delivered in time to be shown at a major fundraising event. Sparrow staff told me the video was a smash hit with donors.